Google to demote web sites of copyright violators

Google often plays god with web site rankings.

Amit Singhal, senior VP of Engineering at Google, made an announcement earlier today at the official Google blog, citing the following:

“Starting next week, we will begin taking into account a new signal in our rankings: the number of valid copyright removal notices we receive for any given site. Sites with high numbers of removal notices may appear lower in our results.”

This move by Google will ensure that web sites service pirated material will not rank high in its search engine, a move that will definitely be met with great approval by the copyright hawks of RIAA.

Amit continues:

“Only copyright holders know if something is authorized, and only courts can decide if a copyright has been infringed; Google cannot determine whether a particular webpage does or does not violate copyright law. So while this new signal will influence the ranking of some search results, we won’t be removing any pages from search results unless we receive a valid copyright removal notice from the rights owner.”

Meanwhile, Google owns YouTube, where a large number of false copyright claims are currently puzzling and frustrating many video content creators.

Read the full blog post here.

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