How time flies! It was a year ago, when Rick Schwartz unleashed the ‘kraken‘, by winning a monumental reverse domain name hijacking decision against Brazilian entrepreneur, Márcio Mello Chaves.
The SaveMe.com decision confirmed Rick’s full authority over a domain that pre-dated any later claims for a trademark in the land of samba and tiny bikinis.
A year later, Rick Schwartz’s list of reverse domain name hijackers continues to grow, presenting a digital wall of shame to anyone willing to steal domain assets via a UDRP.
Let’s hope that in the future, WIPO and NAF panelists will use the SaveMe.com case as an educational milestone in similar decisions.