WorkMail: Amazon new service arrives without first securing the dot .com

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Amazon launched WorkMail.

Amazon launched WorkMail.

Amazon announced WorkMail today, a hosted email service for corporations that aims at competing against Microsoft Office 365.

Presented as Amazon WorkMail, the service is a secure, managed email and calendaring solution that would also compete against similar Google offerings.

Naturally, Amazon secured AmazonWorkMail.com – a domain registered yesterday, according to DomainTools.

Unlike Microsoft that went after HoloLens.com for its Microsoft HoloLens product, Amazon does not own WorkMail.com.

The latter is a 19 year old domain registered to World Media Group, a famous portfolio holder of quality domain names.

Quite often, corporations utilize “proxy buyers” to acquire domain names; in the case of Amazon WorkMail it seems that they skipped getting WorkMail.com, at least for now.


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Comments

2 Responses to “WorkMail: Amazon new service arrives without first securing the dot .com”
  1. David says:

    In this case, I honestly don’t think it matters.

    Why I say that is because all Amazon tools for developers are in AWS. I do not access my instances by going to EC2.com, nor do I update DNS records at Route53.com (though Amazon does own that one). Having an all-encompassing control panel alleviates confusion and potential scams targeted at companies.

    I’m sure this will seamlessly be integrated into AWS, they will pursue the domain, but never put it to use as seen above (not even…

  2. DomainGang says:

    David – Still, when a service becomes a household name, people tend to drop the corporate name, e.g. Office vs. Microsoft Office. That’s why it’s a good idea to secure the matching .com.

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