Google skips version, with new Panda 3.0

Google Panda, the Damoclean algorithm to stop webmasters from rolling out nonsensical, keyword-laden advertising networks, is about to receive a sizable upgrade. Matt Cutts, head of Google’s anti-spam agency, stated: “Gone are the days that one could take a passage from Wikipedia and outsource the task of copy-spinning to Indian sweat-shops, and not get caught. [...]

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Google PageRank dissipation and other Matt Cutts alchemies

Inbound links are important, particularly from high ranking web sites. It’s how Google ranks links in the first place, by assigning a factor to each incoming link. So what happens when there is a need to do a 301 redirect? Those redirects are pointers to a permanent new location (URL) for links that have been [...]

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A Ride Along With Google’s Anti-Search Spam Czar, Matt Cutts

Sponsored by CarrotJuice.com Without getting into the exact specifics, let’s just say that I know a guy that knows a guy, and that guy knows Matt Cutts. I was fortunate enough to get set-up with a quick before work early morning meeting. The only rules for the meeting were no video cameras, and no voice [...]

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