web analytics
UNR

A shorter bus : ShareTheBus becomes Bus.com

Bus charter company, ShareTheBus acquired the domain Bus.com, for an unspecified amount. The domain rebranding comes on the heels of a $5 million, series A funding that the company secured. The Bus.com business model includes online rental, online ticketing, and GPS tracking of buses so that passengers know exactly when they’re arriving at their destination. […]

Copyright © 2020 DomainGang.com · All Rights Reserved.

Bang Good? Chinese domain branding at its best

The Banggood motto is simple: We want. We will. We can. According to their web site, Banggood.cn, Banggood Network Technology Co., Ltd has specialized in the B2C industry through the self-operated and cross-border platforms. With a team made up of over 2000 young elites, it owns branch companies in Shenzhen, Dongguan, Changsha, Hangzhou and Yiwu. […]

Copyright © 2020 DomainGang.com · All Rights Reserved.

State Bank of India moves to dot .SBI gTLD

The prestigious State Bank of India (SBI) is moving away from its .co.in extension, to the more corporate dot .SBI. The domain rebranding of its corporate URL as Bank.SBI from the previous SBI.co.in aims at enabling the bank to use its corporate name as the top-level identifier. The State Bank of India asserts that due […]

Copyright © 2020 DomainGang.com · All Rights Reserved.

Oh, Snap! Confusion over brand leads to wrong company’s meteoric rise of stock

The domain rebranding of Snapchat to Snap, along with the acquisition of Snap.com has been deemed unfortunate; the generic nature of the word makes it shared among numerous companies worldwide. As seen in the case of Sumo.com, without a secondary identifier or a truly “fancy mark” element, such ultra-generic words become problematic to promote via […]

Copyright © 2020 DomainGang.com · All Rights Reserved.

Why spending $1.5 million on acquiring the domain Sumo.com was not a great idea

A web traffic solutions company acquired the domain Sumo.com for $1.5 million dollars, rebranding from SumoMe.com. Following on the heels of Snapchat becoming Snap via the acquisition of Snap.com, the company’s choice of a domain was the result of several months of hard work: “We hired multiple private domain sleuths to help us acquire the […]

Copyright © 2020 DomainGang.com · All Rights Reserved.

Are you a lawyer? Don’t make these domain name mistakes

Law firms needing to establish their online presence require clean-sounding, easy to remember domain names. Whether it’s a brandable, or a name representing the lawyer’s full name, choosing the right domain name can be a complex task. In an article about domain name choices for law firms, Ross Fishman, CEO of Fishman Marketing, offers some […]

Copyright © 2020 DomainGang.com · All Rights Reserved.

PureSnax gives up short .com domain for longer, international variant

A lot of domain investors believe that shorter is better, when it comes to domain names. But is this true? Longer, descriptive or so-called “long tail” domains can assist with establishing SEO benefits for the terms. In an odd move, PureSnax International, a food and healthy snacks company, has made the decision to change its […]

Copyright © 2020 DomainGang.com · All Rights Reserved.

AXIOS Media update : How did they come up with the brand and secured the domain Axios.com ?

AXIOS Media is an emerging media company that intends to shift the paradigm of how news and content syndication operates; they acquired the domain Axios.com from a 40 year old software company. The company is backed by a $10 million dollar fund and has acquired top talent from a variety of tech and media publications. […]

Copyright © 2020 DomainGang.com · All Rights Reserved.

Domain rebranding : Demand Media transitioning portfolio to Leaf Group Ltd.

In November, Demand Media transformed itself into a new entity, Leaf Group Ltd. The rebranded company began trading its common stock on the New York Stock Exchange, under the new ticker symbol “LFGR.” Sean Moriarty, CEO of Leaf Group, stated: “Our company has evolved significantly over the past two years and Leaf Group is a […]

Copyright © 2020 DomainGang.com · All Rights Reserved.

AusRegistry : Rebranding to celebrate 30 years of .AU domains

AusRegistry, the Australian domain registry managing the national ccTLD, dot .AU, is rebooting its brand. The change in brand visuals incorporates a star in place of the dot in “.AU” – a brilliant move. Inspiration for the star was sourced from Australia’s national flag, which features them: “The flag of Australia is a defaced Blue […]

Copyright © 2020 DomainGang.com · All Rights Reserved.

Domain rebranding shocker : GoDaddy moves to Go.com !

GoDaddy announced that effective December 1st, they are moving away from the all-familiar brand at GoDaddy.com. Citing the need for a domain franchise reboot, the biggest registrar in the world is bidding GoDaddy.com farewell. “It’s only natural that we’d use a real short, generic domain name, and moving to Go.com is the perfect evolution for […]

Copyright © 2020 DomainGang.com · All Rights Reserved.

Buffer App upgraded to Buffer.com for an estimated seven figures

Buffer App, a start-up that provides a method of driving traffic and fan engagement on social media, has had a major domain upgrade. Going from BufferApp.com to Buffer.com did not happen overnight; it was the culmination of work by company executives that worked hard to acquire the domain. The exchange appears to have occurred in […]

Copyright © 2020 DomainGang.com · All Rights Reserved.

« Previous PageNext Page »