Giuseppe Graziano: The Liquid Market Report Q2/2025

The Q2/2025 edition of the Liquid Market Report was compiled by domain industry professional, Giuseppe Graziano.

Here are the highlights:

Public sales skyrocketed by 352.24%, reaching $23.7 million—the highest disclosed total in years, driven largely by standout four-letter domain transactions. Escrow.com facilitated $13.47 million in private transactions, with four-letter and three-letter .com domains making up the majority. This reaffirms their role as the most liquid categories in the domain market.

Four-letter .com domains dominated both public and escrow channels, accounting for nearly $9 million in escrow volume alone, further cementing their status as the leaders in liquidity. Two-letter domains remain top-tier in terms of development, with nearly 30% currently in active use; a clear signal of sustained end-user demand and long-term value.

Meanwhile, five-number .com values collapsed again, dropping another 60.94% year over year in the 5th percentile, reflecting limited development and poor liquidity. Although overall market turnover remains low, four-number and five-number .coms experienced the most movement, likely driven by investor repositioning.

Three-letter .coms had a solid quarter in escrow sales, generating over $3 million in volume; a sign of continued interest in mid-tier liquid domains. Four-letter .coms slipped by 1% in the 5th percentile this quarter, marking their first decline in a while, though the drop remains relatively minor in context.

Bitcoin ETFs and Verisign outperformed major indices over the past 12 months, rising 76.84% and 62.86% respectively, while domains held up well in comparison. Lastly, two-character domains showed surprising strength in development, nearly matching three-letter domains. Though a small segment, it’s one worth watching.

View the full report.

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