It all began over the summer, quietly at first.
Medistry, the registry behind the premium .med top-level domain (TLD), had a plan. Their goal was simple but ambitious: to place high-quality, trustworthy .med domains into the hands of the healthcare professionals, organizations, and innovators who needed them most.
To get there, they opened the gates — inviting domain registrars across the world to pre-register .med domains. There was no fee, no catch, just an opportunity to claim a stake in the future of digital health.
And the response? Overwhelming.
By the time August faded, more than 40,000 .med domain names had been pre-registered. Each domain came with a special token — a unique key inserted into the Nominet back-end registry system, using a protocol known as EPP allocation tokens. That token, invisible to the public, granted exclusive rights to the registrar who held it. Only they could complete the registration, starting September 2.
For weeks, these token-holders quietly registered their chosen names. Some took swift action, locking in premium domains for clients and businesses. Others hesitated; whether through indecision, oversight, or bad timing, thousands of tokens went unused.
Now, a countdown has begun.
On September 30, Medistry will do something bold: they will lift every token.
The effect? Immediate and dramatic.
Thousands of premium .med domains — once spoken for — will be released into the open market. No longer restricted to a single registrar, they’ll be available through any .med-accredited registrar. It’s a rare moment — a digital land rush, where anyone from a solo physician to a global health brand can claim their place in the .med namespace.
High profile names becoming available include: Cardiology.med, Metro.med, Sports.med, Tech.med, Cloud.med, Oncology.med, ER.med, Get.med, Link.med, Eyecare.med, Digital.med, ID.med, Live.med, Herbal.med, Radiology.med, Sleep.med – and thousands of others.
This isn’t just a domain drop. It’s part of Medistry’s deliberate, long-term strategy to build value and trust into the .med brand. They’ve moved carefully, methodically, and with purpose — and now, they’re giving the broader market a chance to participate.
The message is clear:
Get ready.
Do your homework.
Because come September 30 at approximately 14:00 UTC, some of the best .med names in the world are up for grabs — and they won’t stay available for long.
