Big news from Down Under and dot .CO domains.
The Australian integrated marketing campaign for .CO domain names, has been recognized with two prizes in the 2018 Summit International Awards.
Encompassing digital, social, out of home and more, the .CO campaign resulted in increased sales, as well as increased consumer engagement and awareness.
The two awards that were given to .CO involve the Marketing Effectiveness Award and the Emerging Media Award.
Some sample photos below, as shared by Alison Coffa of Neustar, managers of .CO.
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I did see the ‘Stand out’ ad here in Melbourne Australia, SpaceAge/Co is my only .co at the moment