Marketing campaign for .CO #domains won two Summit International Awards

Big news from Down Under and dot .CO domains. The Australian integrated marketing campaign for .CO domain names,  has been recognized with two prizes in the 2018 Summit International Awards. Encompassing digital, social, out of home and more, the .CO campaign resulted in increased sales, as well as increased consumer engagement and awareness. The two […]

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#IQOS .com : From a #Sedo domain sale to a multi-billion dollar #smokeless brand

Philip Morris International (PMI) is a multi-billion dollar corporation producing tobacco products, one of which is the IQOS electronic cigarette. The IQOS device is very popular; initially launched in 2014 in Nagoya, Japan and Milan, Italy, IQOS is being gradually rolled out to other countries; by the end of 2016 it was available in over […]

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#Lime Scooters : A $2 billion valuation company running on a #domain hack!

Lime is a two year old scooter company that has secured $400 million dollars in investments, on a $2 billion valuation that excludes the fresh cash. Electric scooters have been getting a lot of global adoption, as they are more compact than electric bikes and portable. Many domain investors go gaga about generic dictionary words […]

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Broken mirror : #ICANN deletes new brand #gTLD dot #Spiegel

ICANN has deleted the new brand gTLD, dot .Spiegel by removing it from the IANA root zone. The German-owned brand gTLD never took off, having had only one domain, nic.spiegel, in the IANA database. That’s basically the default reserved Registry domain. Spiegel means “mirror” in German. The following information reflects the dot .Spiegel applicant, a […]

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Prestige Limousine : How generic #domains can hurt your company’s reputation

Generic domains can help a company’s effectiveness in reaching out to consumers, but it usually takes years to do so. Take for example Apple.com – this generic keyword is used as an arbitrary mark, a word or image that already exists, but it has nothing to do with the business that uses it. It took […]

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#Mobile phone manufacturer #OnePlus just moved from the .net to the .com

OnePlus, a global manufacturer of mobile phones, has just upgraded its domain name, moving from the .net to the .com. After five years of using the domain OnePlus.net, the company announced the much anticipated upgrade to OnePlus.com yesterday: “Nearly five years later, we’re proud to announce that we’re moving our official site from .net to […]

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Mr.Green : Gambling company files UDRP against ultimate domain brand

Mr Green Ltd., an online gambling and sportsbook activities company, established its brand 10 years ago. Operating from the domain MrGreen.com, the Malta-based corporation is publicly traded. The parent company, Mr Green & Co AB, is based in Stockholm, Sweden, and is listed on Nasdaq Stockholm’s main list. Mr Green Ltd. appears to have filed […]

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Brands And Domains 2017 : Agenda of The Hague conference released

The 2nd Brands And Domains conference is coming up, and will be taking place in The Hague, on October 2nd and 3rd, 2017. Brands And Domains is an annual conference dedicated to dotBrand registry operations and future applications. It offers numerous opportunities to exchange and discuss key topics, best practices, research and analysis with the […]

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Neustar : All about .Brands in tomorrow’s webinar

Neustar is having a webinar on the future of .Brand TLDs, tomorrow Tuesday, August 29th. Over 550 big brands have a .Brand Top-Level Domain (TLD), such as .microsoft, .ford and .barclays. But what exactly is a .brand TLD, and what can you do with it? Following up on the previous .Brand webinar in June, Tony […]

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DMEXCO 2017 : Sedo heads to Cologne in September

Sedo is heading back to its roots in September, attending DMEXCO 2017 in Cologne, Germany. According to an announcement by Sedo, the largest digital marketing conference in Europe is back. Sedo and InterNetX welcome you to our shared booth on September 13 & 14 in Cologne, Germany – Sedo’s hometown! As always, you can discuss […]

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End-users : Is your dream domain taken?

If you have a dream domain, the odds of it been taken already, are quite high. Most .com domains that are words existing in a formal English dictionary are long gone, and so are two word .com composites with a positive, brandable meaning. That leaves non-domainers, often known as “end users,” with a difficult task […]

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Neustar : 2017 had a “brilliant start” for domain .brands

Neustar is sharing a mid-year review of dot .brands, gTLDs owned by corporations to promote their products and services. According to the report: “[…] there’s also been a greater than 23 percent increase in the number of .brands with more than 20 domain names registered – showing that there is growth at the upper end […]

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