Identity Digital: Redesigned web site promotes both sides of the dot

Identity Digital, previously known as Donuts Inc. and Afilias, have rolled out a redesigned web site. The new layout provides a new interactive element that allows consumers to explore domain extensions (TLDs) by category, or alphabetically using a dial. The new branding tone lowers the original bright notes and focuses on establishing a useful repository […]

Copyright © 2022 · All Rights Reserved. Pfizer grabs squatted #domain after registrant let it drop

In 2015, pharmaceutical giant Pfizer completed the acquisition of Hospira, at the time “the world’s leading provider of injectable drugs and infusion technologies and a global leader in biosimilars.” The acquisition of Hospira by Pfizer cost $17 billion, give or take a few million. At the time, Hospira had filed for the “intent to use” […]

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Chinese brands in the wild: No matching domain names, but who cares!

Quick fact: Chinese products sold internationally are designed to use brands that are discoverable using search engines, without the need for domain names. Whether you use Google, Amazon, or Alibaba, Chinese brands don’t follow the Western “generic” keyword approach. For a while now, China’s government is going the extra mile of subsidizing the cost of […]

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Bitmex fires up salvo of UDRP filings

Crypto exchange Bitmex has been actively hunting down domains that abuse its famous mark. With BITMEX being a registered trademark there are several reasons to target such domain names: Some domains are used for phishing purposes, such as to steal crypto. Some domains are used to leverage “extortion” money via a sale. They infringe on […]

Copyright © 2022 · All Rights Reserved. Photos from the Web Marketing Festival event

The Web Marketing Festival (WMF) in Rimini, Italy, was a huge success, opening its gates to thousands of participants and hundreds of exhibitors from June 16th to 18th, 2022., kind sponsors of DomainGang, participated in the event and shared with us some photos that showcase the brand and its enthusiastic people, including Natalija […]

Copyright © 2022 · All Rights Reserved. reveals new visual identity & logo

Domain registrar and aftermarket platform,, introduced a new visual identity and logo today. The logo is a creative vertical presentation of the bracket delimiters used to enclose the HTML tags that web browsers use to display website pages. Note: Sav is a premium sponsor of DomainGang. Reinforcing its position as a domain registrar and […]

Copyright © 2022 · All Rights Reserved. Domain rebranding joins Palette Software and Centsoft

Two technology companies, Palette Software and Centsoft, have fused together under a new brand, Rillion. The matching domain name,, becomes the new joint destination for the companies, following this domain rebranding. is a domain brokered by eNaming, the domain brokerage founded by industry professional, Tracy Fogarty. Said Rillion in a press release: Following […]

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Domain sightings: say “Good Times, Great Nuts!”

Searching for some crunchy nuts for your weekend party? Then look no further than Beer Nuts, a great brand of mixed nuts, pretzels, and more. The Beer Nuts brand is memorable, as this domain sighting proves; we paid less than $10 for a large bag of Beer Nuts. They operate from the domain name […]

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OMG! OMR festival unveils supersized Sedo & InterNetX art!

The latest OMR festival in Hamburg, Germany, was yet another opportunity for brand-centric companies like Sedo and InterNetX to promote domain names as brands. OMR 2022 ends today, having attracted hordes of marketing specialists eager to meet in person, after two frustrating years of dealing with the Covid-19 pandemic. Among the speakers, Quentin Tarantino and Ashton […]

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Meta Pay: Bank changes name after selling off IP assets

Meta, Inc., the mother company of Facebook, Instagram, and Whatsapp, has filed for the registration of META PAY in 5 different instances. These trademark registration applications show that Meta intends to launch a payment platform called “META PAY” where users exchange fiat money and cryptocurrencies. Facebook “slash” Meta spent $60 million dollars last year to […]

Copyright © 2022 · All Rights Reserved. Trademark registration application reveals #domain sale LLC, operators of the premium domain name,, have applied for the registration of the matching mark. The mark consists of a creative design of a thought or text bubble to the left of the wording SPEECHTHERAPY.COM. It’s an “intent to use” application, indicating that the mark has not seen commercial use yet. After […]

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After 25 years, c|net drops the pipe, rebrands its identity

Goodbye c|net, hello CNET. One of the leading technology media brands on the internet during the past 25 years, announced that it’s rebranding. In the process, the pipe symbol “|” is removed from its identity. No worries, the domain name does not change! 😀 Rolling out a new identity and site design among other […]

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