Identity Digital, previously known as Donuts Inc. and Afilias, have rolled out a redesigned web site.
The new layout provides a new interactive element that allows consumers to explore domain extensions (TLDs) by category, or alphabetically using a dial.
The new branding tone lowers the original bright notes and focuses on establishing a useful repository of information on domain brands, inspiring potential users of new TLDs.
There’s also a new tag line about claiming “both sides of the dot.” For more information, visit Identity.digital.
