Pfizer owned FourTimesAYear.com

Pharmaceutical giant, Pfizer, owns and operates domain names related to its core business. They often register domains proactively and to support their tool chest of Pfizer trademarks. Registering or acquiring generic domain names is also an approach that pharmaceutical companies do. An example is the domain FourTimesAYear.com, an exact match of the phrase “four times […]

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Domain rebranding: Summary of the past 10 days

Domain rebranding involves the domain changes to facilitate an improved or new brand, product, or corporate name. Dozens of companies change their domain name every week, most likely. Some changes are more noticeable than others and there is no organized list of such domain rebranding that takes place. Thanks to Dommunity we’ve seen quite a […]

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Domain rebranding: Summary of the past 15 days

Domain rebranding involves the domain changes to facilitate an improved or new brand, product, or corporate name. Dozens of companies change their domain name every week, most likely. Some changes are more noticeable than others and there is no organized list of such domain rebranding that takes place. Thanks to Dommunity we’ve seen quite a […]

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Epic, Epik, Epyc, Epyk: Identity rebranding and #domain names

Epic, epik, epyc, epyk: When it comes down to branding, the brand’s potential to confusion or dilution is important. Take for example the word “epic” that comes from the Greek epos (Έπος) – a story that is spoken or sung. The matching word for “epic” is epikos (Επικός.) It comes in 3 genders and as […]

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Approve.com: After a full year, the domain’s trademark got approved

Say hello to the latest domain/trademark pair, APPROVE.COM. A full year after its application was filed at the USPTO, the operators of Approve.com received the approval of the matching mark, APPROVE.COM. The domain and the mark are now in the possession of Approve.com Ltd, an Israeli corporation. It’s the Research and Development arm of Tipalti, […]

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#Vikos brand : #Greek water corp buys #domain from Mike Mann

Vikos natural mineral water is renowned in Greece for its superb qualities. Aside from Vikos water, the Vikos brand includes a number of secondary products, such as Vikos Cola and Vikos Cola Zero. The Greek company was established in 1990 and they operate facilities in the mountainous region of northern Greece, Epirus. Vikos operates from […]

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“Shine com” trademark application not linked to Shine.com #domain

The Booking.com court decision has opened Pandora’s box, as many applications for registering trademarks matching generic domain names are deficient in their approach. Many generic domain owners are now filing for matching trademarks at the USPTO. Domains such as Jerky.com seem to take the right approach, relying on existing use, while others such as Ladder.com […]

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#Database crunch : Cockroach.com registrant might have hit the jackpot

Making money from a cockroach makes no sense – unless you own the matching domain, Cockroach.com. Not a very popular bug, this creepy night crawler is a disgusting yet elusive insect that has triggered many a scream in the middle of the night. But back to the domain name Cockroach.com, which is available to acquire […]

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Shark Tank’ed #domain names : When the domain and brand are an afterthought

Shark Tank, now in its 11th season, is now more popular than ever.  Although the show has gone a bit retail, meaning some of the companies are looking to bolster their bottom line and are already wildly successful, the majority of the show’s participants are entrepreneurs looking for a “measly” couple of hundred thousand bucks. […]

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Kim’s #Skims : Kardashian rebrands shapewear #domain to Skims.com

Kim Kardashian‘s entrepreneurial acumen was challenged when she chose the domain Kimono.com for her shapewear line. That has now changed, as the callipygian business woman chose Skims as the new brand line, acquiring the domain Skims.com in the process. Said Kim Kardashian: SKIMS Solutionwear™ is coming September 10. I love the idea that the pieces […]

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#Pitchtime : Former CEO lost control of #domain brands after company files #UDRP

The former CEO of Pitchtime lost control of a group of domain names, including Pitchtime.com, after the company filed a UDRP. The company owns the PITCHTIME trademark. Included in this UDRP case are the domains pitchtime.co, pitchtime.com, pitchtime.info, pitchtime.me, pitchtime.net, pitchtime.org, pitchtimes.com, pitchtimes.net, pitchtimes.org, and pitchtime.xyz. According to the UDRP, these domains were registered by […]

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