Faced with an expiring contract with GoDaddy and its TDNAM domain marketplace, Sedo is upping the ante for its high-acclaimed SedoMLS initiative.
“We wanted to reach out to the domain consumer, when they are more inclined to buy products, and after careful research we found the perfect venue,” said Sedo VP of Public Awareness, Rudy Vinesmuller.
“In America, people buy a lot of junk at convenience stores, whether they gas up their cars or not; we are partnering with some of the top convenience stores in the US to sell domain names,” added Vinesmuller.
Beginning April 1st, Sedo will be making its vast domain portfolio available at Wawa, 7-Eleven and a handful of other convenience stores.
The commission model will include a 4% fee for the store manager, and the exchange has to be recorded on the same receipt with an in-store purchase, such as bad coffee, cheap chewing gum, shaken soda, melting ice or questionable quality bologna sandwiches.
“At Sedo, we always strive to produce the leading consumer models that others eventually follow,” said Rudy Vinesmuller. “With our SedoMLS expansion we’ll be able to vastly improve on our financials and make stakeholders and investors happy by the end of the fiscal year,” added Vinesmuller.
If you visit Wawa or 7-Eleven on April 1st onwards, look out for the large Sedo banner on the door.
