It’s very rare that we hear LLL .in domains selling for five figures, and HOP.in sold on Sedo for $50,000 dollars.
The Indian ccTLD is used since its launch as a “brand” enhancer, and in this case it creates a domain hack effect, for “hop in.”
Which company spent $50k on a .in domain?
As it turns out, it’s … Hopin, “the first all-in-one live online events platform where attendees can learn, interact, and connect with people from anywhere in the world.”
Hopin.to – domain rebranding to HOP.in
Operating from Hopin.to, the British company raised $6.5 million dollars in venture capital in February.
Could they have spent the same to get Hopin.com?
Quite unlikely, as it’s owned by Greek tourism firm, Hop In Sightseeing, established in 1952. We believe that to get Hopin.com, seven figures would be appropriate, but that would use up most of the investment funding available to Hopin.
