#Forever21 in bankruptcy, so which #domain names do they own?

Fashion outlet, Forever 21, filed for bankruptcy and is closing up to 178 stores, and surely it’ll be laying off thousands of people in the process.

While this is not the end of retail as we know it, the Forever 21 pains signal the dominance of giant online retailers, such as WalMart and Amazon.

Originally known as Fashion 21, the store was founded in Los Angeles in 1984 by husband and wife, Do Won Chang and Jin Sook Chang from South Korea. It first sold only clothes for women but later expanded to sell menswear.

The company registered its domain name, Forever21.com, in 1998. Since then, it has registered or acquired about 180 domain names, with many being variants of its brand, or Asian ccTLDs, such as China, Taiwan and Singapore.

Forever 21 is filing for Chapter 11 – not Chapter 7. If the company folded completely, Forever21.com would be the flag domain to be sold, along with *maybe* a couple of others.

We went through the entire domain portfolio managed by Forever21, courtesy of DomainTools.

The company used to own the Latin numerals variant, ForeverXXI.com, but dropped it in 2014. They also acquired Gadzooks.com when they bought the brand in 2005, and closed it down. So much for the “forever” clause! 😀

Other than that, no other domains are worth mentioning here, unlike the case with Thomas Cook that has a couple of domain gems to barter.

Forever 21 – Photo by Gabby Orcutt on Unsplash

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