Vacation, a sunscreen startup launched in 2021, has grown rapidly by using playful branding and unique packaging.
It reported $40 million in revenue last year, expects to double that to $80 million in 2025, and is already profitable.
The best part isn’t its campaign that reeks of nostalgia from the 1970s, 1980s, and 1990s—it’s the fact that Vacation does all this from a .inc domain name.
That’s right: Vacation.inc is the top result for “Vacation” in Google, crushing an entire universe of vacation-related searches. It definitely surpasses the .com.
Vacation’s success highlights how a clever brand and strong SEO strategy can break into competitive keyword spaces traditionally dominated by unrelated industries. The company’s .inc domain serves as both a brand signal and a differentiator.
Visit Vacation for some great products!
Copyright © 2025 DomainGang.com · All Rights Reserved.
