#Polymorph : Ad tech startup sold to #Walmart without the matching dictionary .COM #domain
Polymorph, a technology as a service creator of ad software, has been acquired by Walmart. Walmart Media Group, which offers full-funnel, targeted and accountable advertising powered by online and in-store sales data, announced the acquisition yesterday. Polymorph’s technology, which includes a high-speed ad server, a self-serve interface and server-side header bidding, will make advertising with […]
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