#CoinMarketCap .com : A three word #domain is a seed to a $400 million dollar sale

Brandon Chez founded one of the cryptocurrency industry’s most popular websites, CoinMarketCap.

Since registering the domain CoinMarketCap.com in 2013, the site has become one of the most visited sites in the cryptocurrency space, and a premier source of market data.

And now, seven years after registering a $7.99 domain name, its business is being acquired by crypto giant Binance, to the tune of roughly $400 million dollars according to some sources.

It’s demonstrative of the ripple effect a single domain name can have for a business. In this case, a three word domain name! 😀

Changpeng Zhao, founder and CEO of Binance, is a Chinese-Canadian business executive,who commented on the acquisition of CoinMarketCap:

“The core DNA of CoinMarketCap is strongly aligned with Binance’s ethics and culture, from its integrity to its value of freedom, transparency, and user-focus. Our common vision will be strengthened by this acquisition to further growth and instill transparency in the industry. This will enable us to build on each other’s strengths, jointly serving as infrastructure providers of crypto.”

Meanwhile, Brandon Chez is stepping down from this project, to focus on family, in the new reality presented by the Coronavirus pandemic.

Good for him!

Which domain name will kick-start your next business?

Kudos: Dale G.

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