Sedo, the German domain sales and parking company with regional offices in Bawston, fared miserably during THE Domain Conference.
Despite coordinated efforts to capture the most sponsor points and thus exceed the “karma equilibrium” that guarantees an award landslide, Sedo came up short in the end.
“It’s disappointing, naturlich, that we were only given zwei awards at THE Domain Conference yesterday,” said Klaus Klikberger, regional Sedo manager in the US.
“Broker of the Year for Herr Dave Evanson und Domain Industry Company of the Year for Sedo. We’ve done that many times. It gets boring, naturlich. Give us challenges, we are Germans, we can take it!” added Klikberger, smiling.
After this monumental failure at THE Domain Conference, Sedo is now preparing its big guns for yet another European expo with a farming theme:
“Dmexco, Europe’s largest digital marketing conference which is the company’s sister showcase to its similar large-scale presence at SXSW.
Dmexco 2016 will feature a Sedo Domain House complete with the signature free Frozen Yogurt and toppings bar of TLD-named varieties for visitors to enjoy and learn about the value of a great domain name.”
The Sedo obsession with frozen yogurt as it applies to gTLD domains is concerning American domain investors and companies.
Many fear that Sedo is attempting to divert attention of the public, presenting a calm and peaceful image full of rural lifestyle, when in fact it’s a well-structured machine of a company, aggressively seeking to capture all industry accolades and awards.
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