goes on sale for $5,000,000 dollars

Ultra-premium two letter .com domain,, is now up for sale.

In an exclusive brokerage deal with Media Options, the LL .com representing—first among others—Los Angeles, is priced at $5,000,000 dollars.

The price seems conservative for a two letter .com of this caliber. If sold at that asking price, would become the #3 most expensive two letter .com domain sale, behind at $8.5 million and at $8 million dollars, per NameBio. was registered in 1994 and it can also represent the US state of Louisiana, and the country of Laos. In the US, LA clearly stands out as a reference to the City of Angels. The domain is owned by Tribune Publishing of Illinois.

Media Options, brokers of, is accepting offers with a BIN of $5 million, and the message “Off the market forever. – Photo by Henning Witzel on Unsplash

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3 Responses to “ goes on sale for $5,000,000 dollars”
  1. seems a bit pricey to me. i’ll offer them $90,000 if they thow in a map to jennifer annistons house.

  2. Paulie Hart says:

    Check out my tweets about this. As I said, it is the greatest name for this great City. For some reason when the Tribune sold the LA Times to the current owner, this was not included in the sale. The Tribune boys paid a million for this years ago and I think they planned to use it to bring the Times into the digital age. However, the Times got sold, and the buyers did not get the real estate of their long time HQ in downtown Los Angeles, nor did they get the real estate where their printing presses were located. They got the newspaper, but not the great digital real estate name, So for years it has just been a landing page. Meanwhile, the Times had to move out of their storied HQ. They went all the way to El Segundo, a nice town, but not the center of LA. So now comes the once in a lifetime chance to redeem the situation. If they buy they will once again move to dominate Los Angeles. If another aggressive party buys it then the Times is doomed to their present hell forever, known now by some denizens as The El Segundo Times. This, indeed, is the moment of truth for the Times. –Autofocus99

  3. domain guy says:

    so a national media company tribune publishing purchased for 1.2 million and never used this domain? The perfect ideal content partner failed to see the value, or incorporate relevant content into the ideal url. What is wrong with this picture?

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