Gone are the days that Helga-Alice von Susteren gave domainers free love.
Gone are the days that iconic Sedo representative Helga-Alice von Susteren gave domainers free love.
Everyone with a Sedo account should have received an email by now, stating the following:
Starting November 1st, you may notice two changes to the statistics visible in the Parking Reporting section of your account. We have made these changes so as to stay up-to-date with the domain industry standard.
1) Adjusted earnings: This change means that the “Earnings” statistic shown in the Parking Reporting section for the current and previous day will be based on estimates. Within 48 hours, we will receive the actual earnings amount from our primary ad provider, Google, and after two business days we will make the necessary adjustments to the earnings shown in your account. This change only affects the “Earnings” category. The entries in the “Uniques” and “Clicks” categories will not be affected. This means that if you review the day’s earnings in your statistics on November 1st, you will be viewing estimates. Starting November 3rd, you would then be able to review the real earnings (before spam) as of November 1st.
2) Taking into account the spam count in your earnings: When you review your daily parking earnings, starting November 1st, these figures may include spam that our primary ad provider Google recognizes on the go. You will not be able to see which specific domains are affected. The total spam attributed to one account will be deducted from your parking earnings on a monthly basis. You can see the deductions in the Parking Reports section, on the “Payments” tab, in the “Corrector” column.
In recent years, Google has been continuously improving their success rate in fighting spam. Given these improvements and the already low spam rates in Sedo’s own network, we anticipate that this change will only affect a small number of domain names.
Our recommendation: Starting November 1st, whenever you review figures for specific domains, please bear in mind that:
1) The final data will be available after approximately 48 hours.
2) Unexpected increases in earnings for specific domains may be caused by spam. If this is the case, this spam will be deducted at the end of the month.
In other words, Sedo takes the pre and post approval data from the equation and introduces a “spam revenue” factor per Google’s request.
But what constitutes “spam revenue” really? We’re not quite sure and it’s not made clear.
Until now, Sedo would go through your data at the end of the pay period and it’d present a final approved balance. Other parking companies such as Parked.com used the same method for several years now, with mixed results.
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Strange that they would not share details about which specific domains are responsible for the “spammy” clicks. You would think they would WANT domainers to know which domains are producing the garbage results so that people could adjust / tweak their domain parking settings, keywords, or whatever. Wonder if Google isn’t sharing those specifics with Sedo therefore Sedo can’t share with us?