Beauty and Domains.
Many accounts on domain forums make use of an attractive avatar, preferably female and non-identifiable.
There’s a reason for that, it seems.
It’s one thing if you use a known celebrity, such as Angelina Jolie, or Leonardo Di Caprio, to project both beauty and strength.
It’s another, to fully indicate that you are that other person, typically female; the concept, as simplistic as it seems, comes down to one word: demographics.
The domain industry has been predominantly male, and even though this has been changing fast in real life gatherings such as NamesCon, it’s a different story “online.”
Whether that avatar trickery works or not is another story, but the notion that women in the domain industry seek to take advantage of their looks to achieve domain sales, is both inaccurate and definitely sexist.
A recent successful story presented by DNJournal, covered the sale of the domain Refi.com by Kate Buckley, founder of Buckley Media Group.
While not everyone thinks this way, someone attributed the $500,000 dollar sale of Refi.com, to Ms. Buckley’s looks:
“As to selling top domains…I guess it doesn’t hurt if the domain broker is female and looks really hot.”
Ms. Buckley responded with a shot of caustic humor:
“Yeah dude, it’s not the years of honing my expertise and working my ass off, what makes these big sales happen is the lap dance I give them over Skype.”
Now you know why women in Domaining can be so successful – because they are focused and funny at the same time.
