Before dropping two days ago, the domain Sert.com existed for 21 years, after being registered in 1996 by an Italian company.
The premium, pronounceable LLLL .com acronym stood for “Sert Elettronica” and its visuals were never updated over the course of two decades.
Still, a domain of this quality going through the expiration and drop cycle, can’t just remain unregistered; it was caught by DropCatch, that won the battle of backorders.
Sert.com is now in public auction, which anyone can join. The current high bid is at $2,611 dollars, and there are 147 bids already, by 87 bidders.
Looks like it’s going to be a brutal battle, with a little over two days left until the end of the auction.