DNForum is under new ownership, and the new management is working hard on upgrading the oldest domain forum to restore its former glory.
After almost a year of torturous neglect, DNForum is on a good course to become great again, and the excitement is overflowing.
Today, the new DNForum logo and brand were revealed, in a small ceremony attended by the management, the moderators, and more than five active members.
Here it is below:
The design company spoke about their choice of colors, fonts and other elements of the new brand:
“We went after a classic use of Helvetica Neue, to signify importance and age, without the compromise and unnecessary noise modern fonts present. The colors were selected at random, and the byline reflects the mentality of the majority of users that frequent DNForum: old geezers, looking for a laid back time and domain sales of $1,000 or more.”
The byline, “trade domains and shoot the shit,” clearly delivers a risque, yet fun message about the dual focus that DNForum plans to present to its professional domain investors: trade domains, and shoot the shit. Simple, effective, fun, unpretentious.
When asked about the similarity of the logo to that of another, unnamed domain forum, the response we got was:
“Oh, you’re just imagining things.”
We love it, and so should you – so visit DNForum.com.
