Latch Systems Inc. provides integrated hardware and software solutions, operating from the domain name Latch.com.
The company has filed a pair of trademark registration applications at the USPTO. Both target the mark DOOR.COM, for the following products/services:
- Providing temporary use of on-line non-downloadable software and applications for use in pre-populating forms with user and payment information; providing temporary use of on-line non-downloadable single-sign on software.
- Downloadable mobile applications for use in pre-populating forms with user and payment information; downloadable mobile applications for use in single-sign on.
Both trademark registration applications were filed with an intend to use clause.
As recently as in 2020, Door.com was offering real estate services related to selling one’s home. Door.com was noted as sold in 2007 in a private transaction that involved the sum of $65,000 dollars. Source: NameBio.
WHOIS data show that the domain Door.com changed registrar in February 2022; this could indicate that the domain’s sale took place around that time.
Despite its established market footprint, Latch Systems, Inc. has faced certain issues that have led to the company’s delisting from Nasdaq.
Update: The domain was brokered this year by brokerage powerhouse, Lumis. No information was released about the amount involved in this transaction.
Applying for the registration of matching marks is an ongoing trend among owners of generic domain names, following the decision by SCOTUS on the Booking.com trademark application.
Since then, dozens of generic domain names have been applied to be registered as trademarks, inclusive of the TLD.
As of January 5th, 2021, BOOKING.COM is a registered trademark with the USPTO.
Will these applications become the new norm? Watch this video from NamesCon Online 2020.