Lawyer.com: Premium, aged domain files for matching trademark registration

Lawyer.com Inc., operators of the premium, aged domain name Lawyer.com, have filed for the registration of the LAWYER.COM mark with the USPTO.

Registered in 1997, the domain name Lawyer.com appears to be actively providing access to legal services. According to the trademark application, the filing was done with an “intent to use” clause, which means that the applicant will have 6 months (or longer, with extensions) to provide proof of use in interstate commerce, for the following services:

  • Lawyer referrals

It’s important to note that the mark consists of the color(s) blue, white, and grey are claimed as a feature of the mark. The mark consists of the word “LAWYER” written in gradient blue color followed by the word “.COM” written in grey.

Applying for the registration of matching marks is an ongoing trend among owners of generic domain names, following the decision by SCOTUS on the Booking.com trademark application.

Since then, dozens of generic domain names have been applied to be registered as trademarks, inclusive of the TLD.

As of January 5th, 2021, BOOKING.COM is a registered trademark with the USPTO.

Will these applications become the new norm? Watch this video from NamesCon Online 2020.

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