Paste Magazine buys for $100,000

Paste Magazine have just acquired a shorter URL,, to the tune of $100,000.

“Paste is a leading online destination for pop-culture enthusiasts, covering music, movies, TV, books, videogames, gadgets, apps, beer, comics and just about anything else we find interesting.

In less than a decade, the site has grown to more than 3 million unique monthly visitors, thanks to readers hungry for authenticity and creativity.

This highly engaged and devoted audience (including 130,000+ Twitter followers) looks to to discover the Best of What’s Next in music, film, books, games and television.”

By buying, the online publication hopes to brand itself in a more efficient manner.

The sale was co-brokered by Dave Evanson and Jay Finnan of Sedo.

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