Legal professionals, domain investors, and developers are invited to attend a crucial webinar: “Surviving Google’s AI Overhaul: What Law Firms Must Know About SEO & Lead Generation.”
What is this about?
As Google replaces traditional search listings with AI-generated responses, law firms must adapt quickly or risk losing online visibility. SEO alone may no longer guarantee placement on the first page and with fewer clicks to go around, competition for attention is sharper than ever.
This free session features two of the most trusted voices in legal marketing: Braden Pollock of Legal Brand Marketing and Jason Hennessey, CEO of Hennessey Digital. The conversation will be moderated by Emmett Berkold and will focus on the new rules of online discovery and how law firms can stay ahead.
Pollock and Hennessey will share practical strategies for navigating this shift, blending modern SEO practices with reliable lead generation systems to ensure law firms continue attracting high-quality clients.
Learning objectives:
- Gain a clear understanding of how Google’s AI-generated search results are transforming the digital landscape and what it means for your firm’s visibility, rankings, and client acquisition.
- Learn how to refine your law firm’s SEO approach using the latest strategies that align with Google’s E-E-A-T guidelines, while avoiding common missteps with AI-generated content.
- Explore how lead generation services can add stability and scale to your marketing efforts, helping you maintain a steady flow of qualified inquiries, even as search algorithms evolve.
Save the date: July 23, 2025. Whether you’re running a solo practice or managing a large firm’s marketing strategy, this is one conversation you won’t want to miss.
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