Travel King : Is Rick Schwartz getting ready to conquer China?

The Domain King®, Rick Schwartz, is far from retired.

Domain investing is Rick’s passion, and tapping into both established and emerging markets is part of his daily research.

While 2016 has been a good year for political domains, the long term focus is technology, media and the global economy.

Two years ago, Rick Schwartz acquired TravelKing.com, without doubt a strong, valuable brand that reveals Rick’s affection for the “king” moniker.

According to NameBio, TravelKing.com was sold on NameJet, for $5,100 dollars.

Fast forward two years later, in the summer of 2016, another similar acquisition occurred: the domain TravelKing.CN was acquired by the Domain King, presumably for the sum of $2,500 dollars – if the current Sedo listing is accurate.

Is Rick Schwartz getting ready to conquer China?

As the world’s 2nd largest economy, China has become a large player in domain trading as well; there is quite the possibility that the domain acquisition of the matching .CN was done for defensive purposes, or to establish future rights in China.

The registration of TravelKing.CN uses Rick’s full name, presumably from an official document, such as a passport or other id: Richard Harry Schwartz.

Such documents are required when registering domain names in China.

In October 2016, a Chinese entity applied for a TRAVELKING trademark at the USPTO:

C 018. US 001 002 003 022 041. G & S: Leather (unworked or semi-worked); fur pelts; purses; school bags; travelling trunks; leather straps; leather trimmings for furniture; backpacks; pocket wallets; attaché cases; handbags; travelling bags; travelling cases of leather; valises; trunks (luggage); suitcases; bags for sports; leather bags; umbrellas; parasols; canes. FIRST USE: 20161008. FIRST USE IN COMMERCE: 20161008

Rick Schwartz owns TravelKing.com a good two years before this trademark application, and the .CN version several months in advance, so there should not be an issue there.

Generally speaking, however, it’s beneficial to develop great brands into active web sites, to avoid any sticky situations from potential suitors, such as the Chinese trademark applicant for TRAVELKING.

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