Bounce.io CEO, Scott Brown, attended NamesCon – the best new domain conference of 2014 – and pitched a very interesting new email product at select attendants.
Essentially, Scott Brown’s company, processes several billion bounced emails every month; about 60% of it gets opened.
Bounce.io turns zombie traffic into a gold mine.
Instead of displaying a bunch of cryptic messages, Bounce.io replaces the content with a comprehensible message, and includes an advertisement aimed at the consumer; instant monetization of otherwise dead traffic.
This untapped ‘white space’ aims at converting digital junk into a gold mine, and it recently received a $4.8 million Series A investment, from a group of investors, led by the Foundry Group, that blogged about their investment:
“Bounce.io provides a service to allow its customers to manage and monetize their bounced email traffic though advertising, essentially providing “found money” to their customers and partners.
The company was founded in late 2012 by a group of experienced email entrepreneurs and technologists who collectively hold nearly twenty email-related patents. Founder/CEO Scott Brown in a serial entrepreneur and founder of six companies, and Tom Bartel, Chief of Ops and Privacy, is well known to us through his long-term involvement with Mobius VC and Foundry Select portfolio company Return Path.
Bounce sits squarely at the intersection of our Protocol and Adhesive themes, and we are excited to work with Bounce.io as they build the next great email company.”
Other investors include Bullet Time Ventures and SK Ventures.
Fore more information, visit Bounce.io.
This post is 100% true!
