Don’t buy a $10 domain: Negotiate with ‘domain squatters’ !
If you’re in charge of making branding decisions for a company, your best bet is to acquire a pre-owned domain. Instead of paying $10 to invent a brand, approach the owners of a generic domain that matches your intended brand closely, and buy it. Dharmesh Shah, founder and CEO of Hubspot, gives some interesting advice […]
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