You booking did it!



During the break of World Cup soccer matches, this commercial by Amsterdam-based was shown often and stood out as quite original.

Using the word “booking” for emphasis as an alternative to the “F word“, the ad is humorous, creative and fun – in rather a safe way.

The most interesting part: It ends with Booking.Yeah – perhaps as an unintentional a prelude to the brave new world of gTLDs that we live in. 😀

In related news, recently added its 500,000th property, thus offering accommodation in 201 countries and 61,702 destinations.

Back to the commercial; the video below features the extended version, which is not shown on TV.

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