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Looks like AuntJemina.com is going to get some sweet value

With PepsiCo dropping the Aunt Jemima brand, the existing trademark for AUNT JEMIMA is most likely going to become obsolete. Alongside the domain name, AuntJemima.com, the brand will serve as a historic relic and a URL forwarder. Someone, however, has plans for AUNT JEMINA and they’ve applied for a trademark: Pancakes; Pancake mixes; Pancake syrup; […]

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