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Father Domainicus and the viral spread of the gTLD disease

Greetings and salutations, my brothers and sisters in domaining; this is Father Domainicus, currently on a conference call with other Domainers Without Frontiers. Recently, our humble Domain Church has been flooded by questions, most of them related to the infectious rise and spread of a particular, unmentionable gTLD. One of these questions asked, “Father Domainicus, […]

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Uniregistry: Who’s running your back end?

Another creative – and hilarious – ad in the Uniregistry campaign was revealed today. The so-called “elevator pitch” ads are framed inside the elevators of the primary expo for ICANN50. The first one, titled “We run Santa’s namespace“, was equally fun to review. 😀 Simply brilliant! Clearly  making a pun on “back end”, the ad […]

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Uniregistry: We run Santa’s domain namespace

A very creative ad campaign from Uniregistry, the brand new domain registrar and back-end provider, was revealed at ICANN 50 in London. The campaign features two gTLD assets of Uniregistry, dot .Christmas and dot .Gift, with the motto “If we can run Santa’s namespace, we can run yours.” Needless to say, Santa is pointing that […]

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Shocking news: New Domain Registries are in for the money

A shocking revelation is sending waves of mixed emotions across the domain industry: domain registries launching new gTLDs are actually looking to profit from their business endeavor.   The leaked news was not perceived well by domainers, who expected registries such as Donuts, Inc., Uniregistry and Minds+Machines to be goodwill corporations, evangelizing a free-for-all digital […]

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