PETA rolled out a new web site promoting the consumption of vegetables and fruit instead of the usual meat; the concept is well executed, if a bit risque.
An accompanying video features a young female wearing a neck brace, as she walks home carrying groceries, where she undresses to her underwear.
“This is Jessica,” the narrator of the video says.
“She suffers from ‘BWVAKTBOOM,’ ‘Boyfriend Went Vegan and Knocked the Bottom Out of Me,’ a painful condition that occurs when boyfriends go vegan and can suddenly bring it like a tantric porn star.”
PETA went all out and developed a tongue-in-cheek web site at BWVAKTBOOM.com – alleging that your sex life greatly improves when you stop eating meat 😀
While we still like our steak medium-rare, the PETA commercial and web site are really fun to watch and peruse.