It goes without saying that when you are auctioning off a valuable domain asset, such as an LLL .com, you can’t just leave things to luck.
Unless you acquired the LLL .com in the early days for a piece of stale bread, chances are that you spent a minimum of $4k in the hopes of flipping the domain for more.
Time and again, those assumptions and dreams are crushed, when domainers send such LLL .com domains to an auction without a reserve.
Particularly when your acquisition cost exceeds $10,000 the obvious question is, what was this guy thinking?
The seller of ETM.com – undoubtedly, a premium LLL .com domain – just sold it on the Flippa marketplace. By not specifying a reserve, however, the domain ETM.com sold for $15,955 after a total of 75 bids we placed.
That selling price would have been dandy even after commission; if only the seller hadn’t bought it less than a month ago for $16,659.
Ouch! 🙁
Such rushed sales instill the false perception that domain flipping is a lasting game that only offers profits; in this case, the loss is substantial.
Better luck next time!
Look at all of the other recent sales from that seller. Looks like he has done alright on flippa over all. You win some, you lose some. I like that he took a chance and put in a solid effort.
Mike – What matters isn’t the sale, but the ROI. If you make $120k but spend $100k that’s not a great achievement.