Jennifer Wolfe, branding executive consultant for Wolfe Domain, delivered an eye-opening presentation of gTLDs as brand enhancers, during NamesCon.
According to their web site:
“Wolfe Domain is a gTLD digital brand strategy advisory firm, providing comprehensive guidance to global brands, interactive agencies, domain registrars and legal counsel representatives on establishing a holistic gTLD name-anchored brand strategy for the next generation of the Internet.”
The branding consultancy firm has produced a very effective and educational video “infographic“, that does a great job defining the fundamentals of gTLD domains.
You can view the video, titled “The Next Generation of the Internet (gTLD Info Graphic)” right here.
Jennifer Wolfe was the opening Keynote in front of 600 of the top brands, domain name industry professionals, registries, registrars, and domain investors at the NamesCon this past January, and I am delighted that she has accepted our invitation to keynote the next NamesCon, January 11-14, 2015 in Las Vegas.
You can find out more about NamesCon at http://www.namescon.vegas, or register now at http://attend.namescon.events
-Jothan
I notice she did not include .xyz in the top Gtld’s list, smart lady
Business Show – Well observed 😉