Bye Dan: Sedo will keep its BIN landers at 10% commission

Domain investors are facing an unprecedented act by GoDaddy, that will be imposing a 25% commission on domains that are added on Afternic, Dan, or the Uni Market whilst not using their nameservers.

In effect from February 1st, the 25% commission is a massive “head tax” that attempts to terrorize domain investors that use their own landing pages, multiple venues, and those that use services that allow the user to pick and choose the transaction platform, such as Domain.io.

At the same time, Dan.com users were hit particularly hard, as the standard 9% commission will be jacked up to 15%. The same price increase affects Uni Market users, another platform owned and operated by GoDaddy since 2020.

But no worries, Sedo.com to the rescue. The veteran platform uses its own MLS network (Sedo MLS) that includes GoDaddy mega-antagonist, NameCheap. Sedo is now reaching out to domain investors that are infuriated by the latest “dick move” at GoDaddy.

Commissions for the Sedo landers are remaining at a reasonable 10% when BIN is involved.

The standard commission at Sedo for “make offer” landers is set at 15%. In other words, domain investors that want to sell domain names with a fixed price, are better off heading out to Sedo than staying at Dan.com – a GoDaddy brand – as they will be paying 6% less in commission fees.

Sedo is a well-established company with millions of domain names in its marketplace.

Note: Sedo is a premium sponsor of DomainGang. So is Dan, until January 31st. This post reflects our own opinion and does not reflect actions or opinions of our sponsors.

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