The current issue of TIME magazine (March 31, 2014) finally covers the gTLDs, and geo-domains in particular.
Under the Roundup column, the TIME article mentions the launch of dot .Berlin on March 18, and points out that the new city gTLDs could prove to be a lucrative source of revenue for local governments.
The article mentions .NYC, Joburg, .London and .Nagoya in particular.
Slowly but surely, mainstream media begin to cover the new gTLDs, but extensive promotion by the Registries will be necessary.