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Gone with the Wind.com : Brokered #domain sale left a breeze of cash on the table

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James Booth, celebrating the sale of 380.com.

News of theย sale of Wind.com for allegedly “mid six figures” shows how important it is for the seller to not rush a sale.

For several weeks, the domain was brokered by Lumis, that did an extensive marketing promotion for Wind.com, and offered it first at $1.25 million dollars, and then at $500,000 USD.

Since the sale of Voice.com for $30 million, many owners of premium domain portfolios are holding back on offers, even increasing their asking prices.

In the case of Wind.com, it seems that the seller blew a good amount of cash away from the proverbial table. According to our sources, the domain was part of a domain partnership. Regarding its exact selling price to a buyer from China, it was less than half a million dollars.

That comes to show that timing is everything, and domain sales of premium domains at peak value can be undermined by a need to cash in, in order to move the capital to other investments.

Congratulations to the broker James Booth and the lucky buyer as well.


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Comments

5 Responses to “Gone with the Wind.com : Brokered #domain sale left a breeze of cash on the table”
  1. Logan says:

    Really? You missed the opportunity to use “Passing Wind.com”?

  2. DomainGang says:

    Logan – LOL

  3. The domain was bought by an investor. Iโ€™m going to guess for around $200k but who knows.

  4. Michal says:

    Great to hear your industry opinion. Thanks for your blog!

    At approx’ $400k, I would say that it seems like a win for both. The buyer might have a better investment that needs cash now but is expecting higher returns. Hopefully buyer and seller are winners ๐Ÿ™‚

  5. Rob says:

    If it was acquired less than half a million dollars, I would say the buyer is extremely lucky.
    It is a multi-millions domain name.

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