Shark Tank’ed #domain names : When the domain and brand are an afterthought

Shark Tank, now in its 11th season, is now more popular than ever.  Although the show has gone a bit retail, meaning some of the companies are looking to bolster their bottom line and are already wildly successful, the majority of the show’s participants are entrepreneurs looking for a “measly” couple of hundred thousand bucks. […]

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Kim’s #Skims : Kardashian rebrands shapewear #domain to Skims.com

Kim Kardashian‘s entrepreneurial acumen was challenged when she chose the domain Kimono.com for her shapewear line. That has now changed, as the callipygian business woman chose Skims as the new brand line, acquiring the domain Skims.com in the process. Said Kim Kardashian: SKIMS Solutionwear™ is coming September 10. I love the idea that the pieces […]

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#Pitchtime : Former CEO lost control of #domain brands after company files #UDRP

The former CEO of Pitchtime lost control of a group of domain names, including Pitchtime.com, after the company filed a UDRP. The company owns the PITCHTIME trademark. Included in this UDRP case are the domains pitchtime.co, pitchtime.com, pitchtime.info, pitchtime.me, pitchtime.net, pitchtime.org, pitchtimes.com, pitchtimes.net, pitchtimes.org, and pitchtime.xyz. According to the UDRP, these domains were registered by […]

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Nolan Arenado : Millionaire MLB player’s #domain name “for sale” at Afternic

Nolan Arenado will be batting millions of dollars out of the park, and yet he doesn’t own his matching dot .com domain. Welcome to the era of Instagram and KIK. Afternic is facilitating the sale of NolanArenado.com, the matching domain of Nolan Arenado, MLB’s highest paid player as of today. After closing on a Major […]

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NameSummit 2017 video : Holistic approach to maximize ROI

If you didn’t attend NameSummit 2017 in NYC, the first digital branding conference, you’ll have the opportunity to do so in 2018. The gathering of two hundred professionals from the marketing, branding, domain and tech industries, allowed the free flow of ideas and knowledge, across several domains. Yesterday, we covered the video of how to […]

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NameSummit 2017 video : Creating brand equity through Digital Marketing

NameSummit 2017, the first digital branding conference, took place in New York City last week. The successful event attracted professionals from the marketing, branding, domain investing and IP law, among others. If you missed out on the photos released from the event, check out photos from day 1 of NameSummit and photos from day 2 […]

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Dutch entrepreneur acquires Black.Market domain

The domain Black.Market has been acquired by Dutch photographer and entrepreneur, Roberto Bourgonjen. Bourgonjen is the founder and CEO of Bitpub BV in Amsterdam, and according to his bio: “Entrepeneur, software developer and database architect. Developing large scale Internet applications since 1995. I work with a small team of ultra-smart developers on a single suite […]

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End-users : Is your dream domain taken?

If you have a dream domain, the odds of it been taken already, are quite high. Most .com domains that are words existing in a formal English dictionary are long gone, and so are two word .com composites with a positive, brandable meaning. That leaves non-domainers, often known as “end users,” with a difficult task […]

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FAGE : Best Greek yogurt has its own branded gTLD

When it comes down to authentic Greek yogurt, nothing comes close to FAGE in quality and flavor. The Greek yogurt and dairy producer taps an international market that is valued in the billions of dollars, spanning Europe, the US and the rest of the world. Greek yogurt is rich, and relies on its qualities with […]

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Saxenda® : Big pharma bucks, lots of registered domains

Saxenda® is a drug aimed at reducing the risks of diabetes; as with most pharmaceutical products, it’s also a registered trademark. Pharmaceutical companies generate billions of dollars in revenue annually, and they spend a lot of money for consumer awareness and brand protection. Saxenda® was introduced to the US market in 2014, after receiving approval […]

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Bang Good? Chinese domain branding at its best

The Banggood motto is simple: We want. We will. We can. According to their web site, Banggood.cn, Banggood Network Technology Co., Ltd has specialized in the B2C industry through the self-operated and cross-border platforms. With a team made up of over 2000 young elites, it owns branch companies in Shenzhen, Dongguan, Changsha, Hangzhou and Yiwu. […]

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AXIOS Media update : How did they come up with the brand and secured the domain Axios.com ?

AXIOS Media is an emerging media company that intends to shift the paradigm of how news and content syndication operates; they acquired the domain Axios.com from a 40 year old software company. The company is backed by a $10 million dollar fund and has acquired top talent from a variety of tech and media publications. […]

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