web analytics

Google moves to “first-price” #AdSense auction potentially affecting PPC

If you park your domains, earning pay per click (PPC) revenue, some things might soon change but will it be for the best? Google, the world’s biggest digital advertising provider, is switching its AdSense keyword bidding format to “first-price” from “second-price.” What’s the damn difference, you might say. Very simply put, until now Google let […]

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Sedo mobile template : More space resulted in 25% more clicks!

Sponsored by Sedo* Sedo sent us the results of a mobile template A/B testing today, and despite the minimal changes, the improvement in clickthrough rate and revenue is apparently staggering. According to Sedo, by moving that text further down, the new template proved to generate over 25% more clicks and over than 15% more revenue […]

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Sedo : No more “one click” landers for its PPC pages

Sedo announced that as of May 1st, there will be no more “1 click” landers available as a PPC setting. It appears that Google, the main upstream provider for advertisements, no longer supports this type of feed. Most likely a measure that Google has taken to thwart click fraud, this means that while CTR might […]

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Did GoDaddy acquire Rook Media?

Update: GoDaddy did not acquire Rook Media, per DomainInvesting. Original post follows. — GoDaddy appears to have acquired Swiss PPC monetization provider, Rook Media, after the following email circulated yesterday afternoon: “We’ve got exciting news: GoDaddy can confirm that Rook Media customers are moving to GoDaddy’s SmartName parking platform. GoDaddy and Rook Media will team […]

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Domain parking : Sedo updates its terms and conditions

Sedo sent out an email updating its terms and conditions, as they apply to domain parking services. The PPC provider has outlined the changes per below: Generation of Click Balance and Payment Right to Terminate Service and Effect of Termination Advertising Keywords Regarding the Click Balance terms, the terms are partially as follows: DOMAINS THAT […]

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Have loan domains? Your premium PPC revenue might plummet

Parked domain names related to loans garner some of the highest pay per clicks (PPC) for a variety of keywords. Additionally, searches for “loans” and “lending” are performed by individuals actively looking to establish new lines of credit. Such clicks, therefore, establish higher conversion rates for those service providers buying ads on the Google ad […]

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NamesCon preview : Above.com launches new website

Above.com has launched a new web site, just on time for NamesCon 2016. So what exactly is Above.com? Let’s get that out of the way first! NOT a domain parking service Above.com assists domainers get higher RPMs by making parking services and premium direct advertisers compete for domain traffic via our Monetization AutoPilot platform. According […]

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Bodis : Almost a decade of effective domain parking!

Bodis, the domain parking company, celebrates 9 years of successful existence in 2016. Formed in 2007 by domain investor Matt Wegrzyn, Bodis became synonymous with the provision of flexible domain parking, that follows the needs of domainers closely. The evolution of Bodis from a basic PPC provider to a full-fledged domain parking company took a […]

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Version 3.0 : Domain Name Sales updates domain quote form yet again

Just four days ago we caught a redesigned contact form at Domain Name Sales; the update was an improvement of the quote form that had been in place since the very beginning. The layout of such forms and the amount of info they require, can decide whether a visitor proceeds with providing their contact information. […]

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Domain parking: Announcing the new Bodis!

Domain parking veterans Bodis have rolled out a newly redesigned web site, and although we’re sad to see the ‘Bodis girls’ go, it’s for the best. The PPC and domain monetization company announced the redesign of Bodis today: This year we’re starting things off in an exciting way by announcing the launch of the new […]

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Firefox adds ‘anti-parking’ search engine DuckDuckGo to latest release

Firefox celebrates 10 years since it was first released; in recent days, the updates and point releases occur more often. The latest Firefox release, 33.1.1 introduces the search engine DuckDuckGo as one of its search options; the setting can be modified to make DuckDuckGo the default search engine, if needed. Before you chime in about […]

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