Cake.com trademark registration application follows domain acquisition

Switzerland based CAKE.com AG, operators of the ultra premium domain name Cake.com, have filed for the registration of the matching mark, CAKE.COM. The mark consists of standard characters, without claim to any particular font style, size, or color. The mark’s application was filed, in part, for the following products/services: Recorded and downloadable media; computer software; […]

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Domain rebranding: Valuetainment moves to VT.com

The short, two letter domain VT.com has changed hands in yet another case of domain rebranding. According to news shared on social media by the founder of Valuetainment, Patrick Bet-David, the company is excited to have acquired the domain VT.com. Right now, VT.com forwards to Valuetainment.com. The international company “is the leading source for information, […]

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Domain rebranding: Trellian becomes Trillion with Trillion.com

Goodbye Trellian, hello Trillion! Finally, a brand that can be spelled right. The Aussie company moves from Trellian.com to Trillion.com, although the two domains resolve to distinct web sites, for the time being. Announcing the monumental change, Trellian/Trillion founder and CEO, David Warmuz, said: “Worth the wait! Finally a name that one can spell! As […]

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Domains with “X” are cool but the Twitter rebranding is horrendous

Using domains that contain the letter “X” has always been rather cool and against the norm. Maybe due to the political impact of Malcolm X, or the intro to religion, cyberspace, and afterlife by Norman Spinrad and his Deus X novel. Whatever your drive is to register or acquire domains that consist of the letter […]

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Domain rebranding: Buyer of PDF.ai flipped it for a nice profit

At the beginning of the year, the buyer of the domain name PDF.ai acquired it at an auction of expired .AI domains for the sum of $610 dollars. That sales amount seems to be a great bargain, for a popular, generic ccTLD that matches the “PDF” keyword. Indeed, the person who acquired PDF.ai just 5 […]

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Just sold: Domain seller gave buyer a whopping $70,000 dollar discount!

The Dutch seller of Studion.com gave the buyer a massive discount on Afternic, taking off $70,000 dollars from the original asking price and selling it for “just” $10,000 dollars. Upgrading from the matching .co to the prestigious, aged .com domain, the buyer wasn’t yet sure if he made the right choice (our honest opinion: hell […]

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PSD Underwear upgraded to PSD.com via Telepathy

PSD Underwear has acquired the ultra-premium, three letter domain PSD.com in a major instance of domain rebranding. The domain’s sellers, Telepathy, Inc., apparently scored a nice sale of this aged domain name mainly associated with Photoshop format files (PSD.) Currently, PSD.com forwards to PSDUnderwear.com as the premium men’s and women’s underwear brand uses “PSD” as […]

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Entrepreneur upgrades .io to .com; calls it a wife-like commitment

Mr. Payton Clark Smith operates semflow, the only SEO Chrome extension for Webflow. The latter is an in-browser design tool that gives you the power to design, build, and launch responsive websites visually. Since launch, the domain used by semflow has been semflow.io but this is going to change soon. In a message via Twitter, […]

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VelaWood.com: Escrow.com handles transaction of domain rebranding for law firm

Vela Wood (VW) is a boutique corporate law firm with a local feel and a global impact, focusing its practice in the areas of M&A, Private Equity, Fund Representation, and Venture Transactions, according to their web site at VelaWoodLaw.com. The Austin and Dallas law firm has completed a unique domain rebranding, moving to the shorter […]

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Hack The Box: #Greek start-up’s essential upgrade to the .com #domain name

Hack The Box, a Greek cybersecurity start-up, has raised $55 million dollars in a Series B investment by Carlyle, a global investment firm based in Washington, D.C. Founded in 2017, Hack The Box is an online platform for infosec professionals, providing tools to test and advance one’s skills in penetration testing and cybersecurity. The company […]

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Microacquire.com officially becomes Acquire.com

RIP Microacquire, long live Acquire.com. The company officially rebranded today, in a message by its CEO, Andrew Gazdecki: In short, you’ve helped us evolve from that early marketplace with big ambitions into a global platform capable of achieving them.  The “micro” just doesn’t apply anymore, and as a result, we’re rebranding to Acquire.com.  Not only […]

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Invasion.com: Shocking domain rebranding to a lesser brandable

When you operate from a generic keyword .com domain such as Invasion.com you have to consider potential negative connotations. Registered in 1995, this beauty of a domain appears to project assertive vibes; since late 2012 it has been used by a traveling/camp planning company with a global footprint. Although the domain name invasion.com was acquired […]

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